{"id":2353,"date":"2018-11-02T04:04:04","date_gmt":"2018-11-02T04:04:04","guid":{"rendered":"http:\/\/baileyonlineclassroom.com\/theamericasblog\/?p=2353"},"modified":"2018-11-02T05:33:59","modified_gmt":"2018-11-02T05:33:59","slug":"uber-begins-accepting-cash-in-mexico-city-tapping-key-market","status":"publish","type":"post","link":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/2018\/11\/02\/uber-begins-accepting-cash-in-mexico-city-tapping-key-market\/","title":{"rendered":"Uber begins accepting cash in Mexico City, tapping key market"},"content":{"rendered":"<div class=\"ArticleHeader_container\">\n<div class=\"ArticleHeader_upper-container\">\n<div class=\"foreground\">\n<div class=\"TwoColumnLayout_container TwoColumnLayout_fluid-left\">\n<div class=\"TwoColumnLayout_column TwoColumnLayout_left\">\n<div class=\"ArticleHeader_content-container\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"lower-container\">\n<div class=\"TwoColumnLayout_container inner TwoColumnLayout_fluid-left\">\n<div class=\"TwoColumnLayout_column TwoColumnLayout_right\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"TwoColumnLayout_container StandardArticle_content TwoColumnLayout_fluid-left\">\n<div class=\"TwoColumnLayout_column TwoColumnLayout_left\">\n<div class=\"StandardArticleBody_container\">\n<div class=\"StandardArticleBody_body\">\n<p>MEXICO CITY (Reuters) &#8211; Uber Technologies Inc said on Thursday that it would begin accepting cash fares in Mexico City, seizing on a recent Supreme Court decision, though local government has yet to approve the form of payment.<\/p>\n<div class=\"PrimaryAsset_container\">\n<div class=\"Image_container\">\n<figure class=\"Image_zoom\">\n<div class=\"LazyImage_container LazyImage_dark\">\n<div class=\"LazyImage_image LazyImage_cover LazyImage_fallback\"><\/div>\n<\/div>\n<div class=\"Image_expand-button\"><\/div>\n<\/figure>\n<div class=\"Image_caption\">General Manager of Uber Mexico Federico Ranero speaks during the presentation of their new security measures in Mexico City, Mexico April 10, 2018. REUTERS\/Ginnette Riquelme<\/div>\n<\/div>\n<\/div>\n<p>Uber waged a long campaign for cash fares in Mexico where roughly 60 percent of the population lacks a bank account.<\/p>\n<p>Mexico\u2019s top court sided with the company two weeks ago, finding that a state ban on cash fares for ride-hailing firms was unconstitutional, setting a national precedent.<\/p>\n<p>Although a cash ban in Mexico City is still in place, Uber decided to begin accepting the fares, acting in accordance with the Supreme Court\u2019s decision, said Federico Ranero, the company\u2019s Mexico chief executive.<\/p>\n<p>\u201cBecause of the importance of this precedent, and because of our mission, we\u2019re deciding to (accept cash) now, and we\u2019re collaborating closely with authorities to make sure that all of those regulations will be adapted,\u201d he said in an interview.<\/p>\n<p>Uber has not decided if it will legally challenge Mexico City\u2019s ban but views that as a last resort, Ranero said.<\/p>\n<p><span style=\"font-size: 1rem\">Mexico City\u2019s government did not immediately respond to a request for comment.<\/span><\/p>\n<p>Uber launched in the capital in 2013 and soon dominated the market, but Chinese ride-hailing firm Didi Chuxing entered Mexico earlier this year to challenge Uber.<\/p>\n<p>Before the Supreme Court decision, Uber accepted cash in all but two of the 43 Mexican cities where it operates.<\/p>\n<p>Still, when Uber was first negotiating with Mexico City regulators, it did not want to bill in cash, preferring to stick to credit cards, said Carlos Camacho, president of consulting firm Strategic Affairs Group, who advised Uber at the time.<\/p>\n<p>Uber sells pre-paid gift cards to accommodate users without credit cards and is working on other payment methods to reach the unbanked, Ranero said. He declined to provide details.<\/p>\n<p>Accepting cash in Mexico City will extend the service to about 10 million people in the metropolitan area, Uber estimates. The company has said that more than half of its trips in Mexico are paid for in cash.<\/p>\n<div>\n<div class=\"DPSlot_container StandardArticleBody_dp-slot-inline\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MEXICO CITY (Reuters) &#8211; Uber Technologies Inc said on Thursday that it would begin accepting cash fares in Mexico City, seizing on a recent Supreme Court decision, though local government has yet to approve the form of payment. General Manager of Uber Mexico Federico Ranero speaks during the presentation of their new security measures in Mexico City, Mexico April 10,&#8230; <a href=\"https:\/\/baileyonlineclassroom.com\/theamericasblog\/2018\/11\/02\/uber-begins-accepting-cash-in-mexico-city-tapping-key-market\/\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":84,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2353","post","type-post","status-publish","format-standard","hentry","category-article"],"_links":{"self":[{"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/posts\/2353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/comments?post=2353"}],"version-history":[{"count":2,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/posts\/2353\/revisions"}],"predecessor-version":[{"id":2355,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/posts\/2353\/revisions\/2355"}],"wp:attachment":[{"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/media?parent=2353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/categories?post=2353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/baileyonlineclassroom.com\/theamericasblog\/wp-json\/wp\/v2\/tags?post=2353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}